Monday, July 21, 2014

Philippine Fashion Brand Penshoppe Opens Shop in Cambodia

Philippine Fashion retailer Golden ABC Inc. which started in 1986 is expanding its business by opening more new stores locally and overseas this year. 
The CEO of Penshoppe's mother company Golden ABC , Inc. that also owns various brands like Oxygen, Memo, ForMe, Regatta and Tyler, with stores not only in the Philippines but also in the Middle East, China and South East Asia, Mr. Bernie Liu said, "I am very excited about our international expansion.We are looking at about 25 stores abroad."

New stores to be set up overseas are for the Penshoppe brand. Penshoppe is the flagship brand of Golden ABC, Inc., a leading fashion house from the Philippines. The brand is also known for its sophisticated take on casual wear and is one of the top of the line fashion brands.

The firm is targeting to open five to 10 more stores in the Middle East and about 10 stores in Indonesia.

With the opening of AEON mall, Philippine brand clothing,Penshoppe launched its way to the  Phnom Penh market.

"Store investment is going to be done by our partners and the locations for the new outlets will depend on where new malls will be," Mr. Liu said.

The firm currently has presence in markets such as Bahrain, Saudi Arabia, United Arab Emirates and Indonesia.

"Metro Manila is getting a bit crowded. We have to be a bit selective where we're opening," Mr. Liu added.


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