While everyone seems to have been beguiled by the prospects of shopping at an H&M Store in Manila, something they only probably had seen when they traveled to Hong Kong or for those who can afford to go farther may have peeked into their stores in Europe or the US, another European brand is making inroads in the country.
Lee Cooper London, a British Denim and Apparel brand founded by Morris Cooper in 1908 in Stratford, East London is actually the first jeans company in Europe. From ‘work wear’ and ‘military wear’ to ‘must wear’, the brand continues to develop an international following, continually innovating fashion product designs and pioneering in music, from its UK headquarters.
And now from London to the Philippine Fashion, Lee Cooper is finally taking up its first store at the MarketlMarket! in Taguig City.
Officially opened on Sept. 23, the occasion started with a store blessing and was attended by Lee Cooper Philippines executives and previous international brand ambassadors, fashion bloggers and the press.
Guests and mall clients had the opportunity to travel to London through the UK-inspired booth that was designed with iconic structures of the bricked wall, a miniature London Tower, a red telephone booth proto-type, and the most prominent British symbol Big Ben.
The Fine British Denim Jeans brand displays a one-of-a-kind British inspired tops and bottoms collection. You can also find the awesome collections of accessories from bags, eyewear, belts and caps at very reasonable prices.
Coincidentally, their new settlement touches down with the launch of their British Indigo collection. Indigo fabrics form the backbone of the collection from the rugged and raw dark-denim to the softer and blurred indigo piece. Centering on the all-overs tweak seasonal carpenter pants and vests, the denim-finishes from clean and sharp to shaded worn-in, giving the collection a uniquely sophisticated rugged look.
The store, located at the Ground Floor, New Wing, is a standout with its iconic British design of the red telephone boxes, Mini Cooper toys, electric musical instruments and an ambient music from different British music icons bringing in denim lovers in trance as they storm through the streets of East London. The Lee Cooper store is open seven days a week. For more information, visit www.leecooper-philippines.com. Like them on Facebook www.facebook.com/leecooperPH, and follow them on Instagram:@leecooperph, and Twitter: @LeeCooperPH