Saturday, June 8, 2013

Freeway National Artist Collectors Series Featuring Lucio San Pedro

Philippine Arts is on the rise once again as it meets Philippine Fashion, because this year marks the centennial year of a man whose musical talent and influence greatly affected the course of Philippine music and culture. This man is none other than Lucio San Pedro, hailed National Artist for Music in 1991. Freeway celebrates his 100th anniversary with the launch of the 9th installment of the National Artist Collector’s Series.
Known for its collaboration with different renowned Filipino artists, Freeway is honored to launch the National Artist Collector’s Series for Fall 2013.  Freeway celebrates Lucio San Pedro's 100th Birth Centennial with the brand's collection of awe-inspiring pieces beaming with Filipino pride. It’s no surprise that the 9th National Artist chosen to pay homage for this series is a man full of talent and ingenuity. Lucio San Pedro, National Artist for Music, is a great Filipino composer and teacher. Known for his composition of the widely popular lullaby “Sa Ugoy ng Duyan” (in collaboration with another National Artist, Levi Celerio) and the symphonic poem “Lahing Kayumanggi”, Lucio San Pedro has paved the Pinoy world of music with plenty of his beautiful compositions bearing national soul. 
For the collection, it is composed of a wide array of casual to work tops and dresses using fabrics such as satinized twills, matte charmeuse, poplins and knits.  The unique cuts and styles made out of different fabric combinations are carefully crafted to flatter the woman's figure without sacrificing comfort by using mostly stretch fabrications. As for its visual prowess, the collection combines floral inspirations with hand drawn lines and curves fused with lyrics and titles of San Pedro’s famous orchestra pieces. Colors range from the basic black and white to subtle tones such as beige and teal. Certainly, these pieces are made to capture the essence and mark of the Filipina's modern beauty.  
In line with the nationalistic theme of the event, the night was capped off with the presentation of the winners of the recently held Art Bag Design Contest. Their winning designs, Fiestas in the Philippines by Kevin Roque and Ang Huling Babaylan by Christine Sioco, are now available in Freeway stores nationwide. 
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