Wednesday, August 28, 2013

Giordano Philippines Launches “Denim Now Denim Forever”

Fashion trends come and go, but only one thing remains constant: denim. Since it was invented in 1853, the sturdy fabric has been molded into different fits and styles – bell-bottom, boot cut, bleached, washed, colored. And unique to the denim is how it flatters every person who wears it, from workers to rock stars, cowboys to celebrities; it’s the ultimate staple apparel. True to its long and rich history, the denim jean is designed to last forever.  In celebration of this classic material, Giordano Philippines launches “Denim Now. Denim Forever”. Can be worn by anybody in any season for almost any occasion, the raw and colored denim...

Wednesday, August 14, 2013

SOLO Pinoy Cartoonist Memorabilla feat. Manix Abrera’s Kikomachine

Solo’s back with another exciting collection for its 4th year of Pinoy Cartoonist Memorabilia! This time Manix Abrera has joined the wave of well-acclaimed cartoon artists we pay homage to for Solo’s upcoming comic based collection of Philippine Fashion. Following the success of the first three highly praised collections comes Manix’s Kikomachine, a hilarious comic depicting an average Pinoy’s everyday lifestyle and experiences, featuring a bunch of nameless University kids as main characters. Kikomachine is a comic strip showcasing the everyday life of your typical Pinoy featuring themes that are very common and relatable such as commuting,...

Tuesday, August 13, 2013

Philippine Fashion Welcomed Bebe and G2000 in Manila

Shangri-La Plaza mall in Mandaluyong City is now home to two new fashion brands – bebe and G2000. Located at the ground floor of Shangri-La Plaza, bebe specializes in women’s apparel and accessories. The American brand is set to be formally launched on Friday, August 16. G2000, on the other hand, is a Hong Kong-based brand that caters mainly to professionals with its crisp polos, suits, slacks and skirts. This is different from the G2000 brand that has been in the Philippines for quite some time, clarified Edmundo Dizon III, group brand manager of Robinsons Specialty Stores Inc. “We’re not really worried about being mistaken for the local...

Wednesday, August 7, 2013

Philippines Fashion Welcomed Top Barcelona Fashion Brand - Desigual

Stores Specialists Inc. has welcomed Desigual to Philippine Fashion. It is the latest addition to SSI’s stable of international brands. Known for its bold prints and eye-popping colors, Desigual is originally from Barcelona, Spain. We were told it was born with the slogan, “It’s not the same.” Desigual seeks to provide a different customer experience by creating imaginative store spaces. Its “neon” concept offers dark settings with touches of blue lights that highlight the garments and create alternative worlds. Hosted by MYX VJ Julz Savard, the grand launch was held at Club Haze which was decorated with an explosion of colors, as the...

Monday, August 5, 2013

AirAsia Foundation and Rags2Riches to Train 100 Fashion Artisans to Combat Poverty

About a hundred artisans from impoverished communities in the Philippines will be trained to create eco-ethical Philippine Fashion and home accessories after AirAsia Foundation approved a US$13,275 grant to Manila-based social enterprise Rags2Riches Incorporated. In a press conference on Wednesday, lawyer Katrina Legarda, AirAsia Foundation chairperson, said the AirAsia Foundation opted to help Rags2Riches push its success story further through the foundation’s first ever grant for a social enterprise in the Philippines. Legarda said they chose to support Rags2Riches founding partner and CEO Reese Fernandez-Ruiz’s plan of training 100...

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