BoxFresh: Authentic British Street Wear in Philippine Fashion

Last June 03, 2011, I was invited by my good friend Jeff Limbauan of Events Food trip Undercover to cover an exclusive event with him. The said event was the exhibit of Boxfresh Apparel together with the 7th Anniversary of saGuijo Café + Bar. Here’s a little information about BoxFresh, I know that this brand was new for you. It is originally derived from New York hip-hop slang describing a new pair of footwear as being “fresh out of the box”. They are the British street wear originators and now they are making name in the Philippine Fashion. I love how the colors contrast perfectly with the darks and the lights. The design of the shoes is flawless...

Read more »

Freeway 's National Artist Collectors’ Series Fall 2011 Collection

Philippine Independence Day is near, but still fashion makes their way in time that we celebrate our freedom and recalls our greatest hero. So as Filipino how can you show your love for the country without sacrificing your style? That is not a problem anymore because for two years in a row, FREEWAY has gained immense recognition for being a creative innovator with its National Artist Collectors’ Series which started in 2009.  Gone are the days where only casual wear are available to show one’s pride and culture.  With Freeway’s culturally intelligent collections, fashion forward Filipinos can now wear Fashionalism not just on weekends,...

Read more »